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A three-day Craft Demonstration-cum-Awareness Program was organized at Swami Purnanand Degree College, Rishikesh, with the objective of conservation and promotion of traditional handicrafts, and the empowerment of students and artisans.
Interactive Sessions and Resource Persons
A key highlight of today's program was the interactive session held with industry experts/resource persons, where students had the opportunity to learn directly from leaders in the field.
All the resource persons collectively educated the college students on the intricacies of handicrafts, market demands, and entrepreneurial opportunities. They emphasized that initiatives like this are crucial not only for preserving centuries-old craftsmanship skills but also for adapting them to the needs of the contemporary market. The event, organized by the Rishikesh Natural Fiber Handicraft Producer Company (associated with the Bharatiya Gramotthan Sanstha), was inaugurated on Wednesday by Chief Guest Banshidhar Tiwari, Director General (Information), Government of Uttarakhand.
On the first day, twenty stalls displaying various products created by local women were set up. DG Information, Banshidhar Tiwari, inspected all the stalls. Anil Chandola informed him that the primary objective of the program was to raise awareness about handicraft skills among local youth and students.
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